✨ Shimena Style Journal

I've Lived in These
Leggings Since 2021

4 March 2026  ·  By Maura, Founder of Shimena
Maura wearing Shimena leggings

Some people put leggings on for workouts.

I put them on for... life.

And that's exactly why I can stand behind Shimena leggings so confidently.

Where It All Started - Cape Town, 2021

I first started selling these leggings at the beginning of 2021, when we were living in Cape Town, South Africa.

By then, Shimena was already fairly well established. I'd launched with scarves in 2017, built up a loyal customer base, and was working full time on the business while my kids were still very young.

Shimena leggings Cape Town 2021 Shimena leggings 2021

The leggings came next - not because I needed another product, but because I genuinely couldn't stop wearing them.

Not Just for Exercise... For Everything

I wore these leggings almost every single day. Not just for yoga or walks - but for real life.

The Shimena Leggings Life

Coffee dates with friends
Walks with the wee man in the buggy
Rollerblading to nursery pick-ups
Family get togethers
Farewell parties and sad goodbyes
Moving countries
Coffee date in Shimena leggings Walks with the buggy Rollerblading in Shimena leggings Family get together Farewell party Moving countries

They were there for the big moments

and the ordinary ones.

That's what versatility actually looks like.

From South Africa to Scotland

Since 2021, these leggings have been everywhere with me.

Wilton Lodge Park
Wilton Lodge Park
Portobello Beach
Portobello Beach
Princes Street Gardens
Princes Street Gardens
Bristol holiday
Bristol holiday
Alnwick broomstick
Alnwick - broomstick flying!
Dublin
Sitting royal in Dublin

Different countries.

Different seasons.

Different stages of life.

Same leggings.

I'm Not Wearing Them to Sell Them

And this part matters to me.

I'm not wearing Shimena leggings because I sell them.

I sell them because

I wear them.

For nearly five years, I've chosen them daily because they're genuinely brilliant to live in. Someone told me this week they own 70+ pairs. I've never actually counted mine... but judging by the different patterns in photos over the years, I'd say I'm not far off.

And no one wears something religiously for five years if they don't love it.

🧁

Ridiculously Comfy

Buttery soft fabric that feels like a hug from morning to night.

🌈

Colourful and Happy

Bold prints that bring a smile - every single time you put them on.

Easy to Live In

From school runs to Scottish adventures - they just work for real life.

💪

Confidence Boosting

When you love what you're wearing, it shows. These leggings have that effect.

Why This Matters When You're Choosing Leggings

If you're buying leggings online, trust matters.

As you can see from the candid photos above, these aren't styled-for-Instagram, worn-once-for-a-photoshoot leggings. They're real life leggings - lived in, washed, packed, travelled, and loved.

They've supported me through all that motherhood and running a busy lifestyle brings. And they still make me smile when I pull them on.

Ready for Leggings That
Feel Like You?

Buttery soft, high-waisted, colourful and comfortable - these are the leggings for everyday life, not just the gym. I wouldn't sell anything I didn't happily live in myself.

Get Yours Today - You Won't Regret It! →
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